Biggest Takeaways You Don’t Want to Miss:

• Right at this moment you should be thinking about your list building efforts. I want you borderline obsessed with list-building! This episode is key to your obsession, as today you’re getting every single one of my tested and tried tips and tricks for list building.
• List building starts with a great idea for a lead magnet, and a great idea for a lead magnet always starts with your ideal customer avatar. And there is ONE big question I ask when I'm thinking about my ideal customer avatar. [6:14]
• There’s a new player in the list building game that’s getting off-the-charts results. It’s VIDEO and when done right, it will boost your list growth—it’s all how you use it—and that’s part of today’s episode.

I know I’ve talked about list-building many times before, but here’s the thing: list building—when done right—can dramatically change your business (I should know, since it completely changed mine). So I want you to listen, then take immediate action of one or two of the strategies I mention.

Stay tuned for a NEW, FREE and LIVE webinar with yours truly ;-)

This is a training I’m doing by myself, and LIVE: “The Ultimate List-Building Catch-Up Plan.” If you’ve ever felt behind in your list building, I’m going to show you how to get caught up quickly in terms of what to do inside your business to create a list-building foundation that can run on autopilot.

Check out these highlights:

• How to come up with a great idea for a lead magnet. [5:08]
• How to embrace video when it comes to list building. [10:06]
• Confirmation emails—there’s so much more you can do with them! [17:25]
• The right strategy for your nurture sequence. [21:33]
• How calls-to-actions can make all of the difference with your campaigns. [24:45]
• The tools I use (and how I use them) for my own list building. [27:05]
• How and why I link my original free content to my list-building efforts. [40:11]

The Ultimate List Building Catch-Up Plan: My Proven 3-Stack System For Leveraging The Most Powerful, “What’s Working Now” List Building Strategies (without the stress, tech confusion, or crazy overwhelm)

Biggest Takeaways You Don’t Want to Miss:

• Being productive is really not about “getting things done” and MORE about doing what’s inside your desire zone.
• You’ve got your big “time savers” like productivity software, your smartphone, your hacks—but how is that all working out for you? These “resources” are actually cutting into your time!
• You can transform your entire routine by defining your Ideal Week [26:39] (I know because I did it!).
• There are four rituals you need to set yourself up for success. My guess is you are doing maybe one or two of these (at best) right now. So let’s UP your game.

What if you stopped telling yourself you needed to be more productive, and instead, focused on being free—to focus, be present, spontaneous, to do nothing. I know, kind of crazy, right? But that’s EXACTLY what my very special guest, Michael Hyatt, and I tackle today.

A quick bonus for listening:
I wanted you to see how the Ideal Week exercise (listen here to understand the concept of an Ideal Week) is working for me, including my morning and workday rituals. Click play below to watch how I am now planning out my week.

So many times you are doing things in the name of “productivity” that are actually making you feel more overwhelmed and discouraged. I want you to start making real progress and feel in control. Michael will talk all about that and more in his free training, “The 7 Deadly Sins of Productivity: The Hidden Habits Undermining Your Performance (And How to Change Them).” Sign up here for free before it’s too late!

Check out these podcast highlights:

• You want to live your life in ONE out of four zones. [5:42]
• How to provide a “positive no.” [12:22]
• Tips to automate tasks (beyond just using technology).  [15:44]
• How to really structure your morning routine. [16:22]
• The first step to optimizing delegation that so many miss. [22:22]
• Your different “stage times” and how to allocate time for each. [26:51]
• The power of “batching your meetings” to create more white space. [27:22]

Why you’ve got to listen to today’s episode:

• A podcast can dramatically change your business by connecting you with your audience in a new and intimate way, each and every week.
• Having a comprehensive system (and proven project plan!) can help you streamline your delivery of consistent weekly content.
• You can truly scale your content efforts—and save a TON of time—if you use a little system called “batching” when planning.
• There’s one list-building tactic that’s on my MUST list: freebies, or content upgrades. There’s definitely an art and science to implementing these the right way. [26:28]

Today I’m bringing together two of my passions—podcasting and systems—in the ultimate behind-the-scenes of my podcast episodes. And I’ve spared no detail. It’s all here—from how I come up with my topics, to how we publish the finished recording, I walk through it all.

And you’ve got to get today’s freebie:

It’s too good for words: a complete project plan of our process, ready for you to use at any time. I walk you through each of the six stages of podcast production, and even sprinkle in some insider notes. If you want to streamline your content creation, this one is a must for you.

And another quick bonus for today:

I made you a quickie video to walk through my podcasting equipment essentials. I think you’ll be pleasantly surprised by how simple my set-up is! Click play to watch now.

Check out these highlights:

• My star podcast team members, and the roles you need for your own production [4:44]
• One of the best and most prepared podcast guests I have ever hosted [9:36]
• The new strategy I am using to get more content done in concentrated amounts of time [13:37]
• Why your titles are so crucial in your production timeline [20:43]
• How and why I am changing up my show notes [23:54]
• The podcast and social media promotion: How I am experimenting [29:50]
• The lowdown on all of the imagery I use for the podcast [33:55]
• The advanced strategy I employ for Instagram [42:37]

You asked, and I’m bringing it: My story. And I mean ALL the details, of how I went from corporate to consulting to where I am today: courses.

My intention here is not to relive the old days—I’m doing this because you likely can relate to one of the three scenarios:

• You currently are working in a corporate job, with thoughts of starting your own thing.
• Your dream business is currently your #sidehustle and you’re looking to make it your full-time gig.
• You no longer are tied to your J.O.B however your business model is not exactly what you’d like it to be. You want to move into online courses sooner than later.

Anyway you approach it, there are opportunities in front of you right now that you may not see as relevant to where you want to go. But that’s not true. Every step counts.

If I hadn’t taken a job at Harley Davidson, I wouldn’t have seen what building a community, or movement, looks like and thought, “That’s what I want.”

If I hadn’t worked for a matchmaking service, I wouldn’t have figured out that I hate sales.

And if I hadn’t said, ‘yes,’ to working on Tony Robbins’ creative team, I’m not sure any of what followed would have happened.

Speaking of working for Tony, I wanted to share the five core lessons I learned while working for Tony, from creating content, to making big decisions as a business owner, to shaping your mindset. I’ve put the lessons all down in my brand new freebie.

So, I’m breaking down my journey for you in five phases. In each one, I’ll tell you what I learned and the turning point that helped me move to the next phase. This is how each one breaks down:

Phase One: Corporate (or being “on the clock”)

Phase Two: Consulting (or really doing the Corporate thing for multiple bosses instead of just the one)

Phase Three: Courses (without a niche—so this was more of an experimental time)

Phase Four: Courses (with a niche nailed down)

Phase Five: Product Suite (or courses that can scale and ultimately put my business in the fast lane)

The biggest thing I want you to take away from my story is you don’t need to have it all figured out. You just need to move forward in any way you can, and from where you are now.

So let’s get into it … I was born on a rainy night in December … Ha! No, we’re not going that far back.

Let's start from my (career) beginning...

P.S Find out more about my live event, The Entrepreneur Experience at amyporterfield.com/events. The dates are October 21st or December 2nd, so don’t delay!