Thu, 25 August 2016
I’m here as a witness: It IS possible to tame your email inbox and seemingly never-ending list of tasks.
In fact, thanks to today’s guests, April and Eric Perry, I’m at “Inbox Zero” right now. (Something I 100% thought was NOT possible!)
They taught me something invaluable: The reason most of us fail at getting to Inbox Zero every day is because to get there, you can’t just focus on your emails.
Huh?! Here’s what I mean . . .
It’s not just about getting to zero, it’s about changing your approach—so that you have the right tools and procedures in place to be able to get to ZERO every day.
April and Eric have the freedom to do more with their lives, including spend a lot more time with their family, because of their own idea command central. You can create one too.
This episode is to help get you out of the weeds and give you the FREEDOM to work on what you do best! Imagine what you could do if you had the head space to not worry about getting through your emails, but instead working on the projects that really matter for your business.
Most people live with piles everywhere—digital or physical. (I use to be a Post-It junkie!) A command central will help you churn through your “to do” list so you’re able to focus your mind on what you do best.
Direct download: Online_Marketing_Made_Easy_Podcast_Episode_126.mp3
Category:general -- posted at: 1:05pm PST
Thu, 18 August 2016
You bring something incredibly unique to your online course—your special delivery, your ideas, your personal experiences.
However, you still want to go that extra mile to WOW your students and make sure they feel like buying your course was more than just a worthy investment.
Recently I heard some important (and crazy) statistics on customer satisfaction and wanted to share them with you. Once I saw these mind-blowing stats, I knew right away that I needed to share with you my special ways to attract and keep a customer for life.
Here are those stats—
Today, we are turning the tables on these stats and making sure you are on the positive end of these experiences!
If you’ve ever worried that your course idea has already been done before, use these 5 Wow Factors to beat your competition every single time.
I love the experience of being WOW-ed! It not only makes me a bit giddy, but it makes me feel great about my decision to buy.
It also makes me want to be an enthusiastic, REPEAT customer when I feel like I’m treated extra special.
The next step is to plan—plan, plan, plan.
I’m giving you these five tips so you can easily plan them into your next course launch.
Direct download: Online_Marketing_Made_Easy_Podcast_Episode_125.mp3
Category:general -- posted at: 4:19pm PST
Wed, 10 August 2016
Who makes up your support team? What are their unique qualities that help you run an all-in business?
Today I’m talking with Christy Wright, expert business coach and speaker, who is telling us the four specific roles you must have filled—with the right people—to ensure that your business is exceeding all of your wildest expectations.
We describe in detail how to be deliberate in selecting who to let into the inner circle of your business. Then, we tell you where and how to find them.
You want people who will lift you up, push you to your potential, and give you the tough love you need in order to make the right choices for your business.
Business Boutique is an amazing two-day event in Nashville for women interested in starting, running or growing a business.
Whether you’re not sure what business to start or you need help tackling challenges, you will hear from incredible speakers who will help you take your business to the next level. If you are interested in learning more click here.
Direct download: Online_Marketing_Made_Easy_Podcast_Episode_124.mp3
Category:general -- posted at: 7:39am PST
Wed, 3 August 2016
My friend and Facebook ad EXPERT, Rick Mulready, is back and together we are answering the number one question we both get asked all of the time—
How much should I spend on Facebook ads to ensure a successful webinar?
I also have two freebies for you. They are incredible and I’m over the moon excited to share them with you.
When you sign up for our freebies, you’re going to receive a special link to a Facebook ads online calculator that you can use to determine your exact Facebook ads budget for your next webinar.
You will also get a cheat sheet detailing the the exact info you need to plug into the Facebook ad spend calculator. It’s all neatly packaged up for you when you sign up for the freebies!
Get Amy & Rick's Facebook Ads Spend Calculator
Rick and I know that Facebook ads can be confusing and often times it feels like the whole ad spend thing is a big guessing game. Well...not anymore.
We can say that without a doubt Facebook ads give you the best return for your money in terms of the quality of webinar registrants.
Direct download: Online_Marketing_Made_Easy_Podcast_Episode_123.mp3
Category:general -- posted at: 2:33pm PST
Wed, 3 August 2016
In this episode, I’m bringing you a little tough love.
Tough love when it comes to creating original content on a weekly basis.
This means every week you need to put out a podcast, blog post or video—whatever you love to do and do well—every week, no matter what.
I KNOW IT’S NOT EASY. But it’s 100% worth the effort.
Bottom line: Consistent content helps you build trust with your audience and earn their respect. AND - if you have content going out on a regular basis, you won’t have to work as hard when you are ready to promote. Meaning, it’s easier to make money when you are creating weekly, free content. (Listen here to find out why.)
So no more excuses. Let’s hit it.
Trust me, this could be the biggest game-changer for your business.
And to help you decide which platform may be right for you, I’ve got a fantastic new freebie called the “Content Platform Play-by-Play” that breaks down the pros/cons and what it will take to get started with each.
Get Amy's Content Platform Play-by-Play
Remember: If it was easy, ANYONE would do it. You are with me right now because you want something more for your business. And, building a consistent content foundation is a must to grow your business.
It won’t happen overnight, but if you start to make it a ritual TODAY, I promise you that great things can happen.
Direct download: Online_Marketing_Made_Easy_Podcast_Episode_122.mp3
Category:general -- posted at: 10:23am PST