Thu, 8 August 2019
Research shows that only 1 in 5 people who purchase online courses complete them.
As a course creator, that stat keeps me up at night and more importantly, compels me to take action.
Over the years, I’ve become obsessed with finding ways to beat those odds. And I’m sure if you’re reading this, you want every single person who buys your course to cross that finish line as well.
If you want amazing case studies and testimonials (the best marketing fuel there is), you’ve gotta do everything in your power to not just create the best course you can — but to ensure you’re helping your students get the results they signed up for.
Now if you’re freaking out reading that, don’t panic. I’ve done a lot of the legwork for you and I’m sharing everything I’ve got today to help you get your students from point A to point B.
Haven’t created your course yet? Even better! Thinking about these strategies before you develop your course puts you ahead of the curve.
So grab your notebook and sharpen your pencil. Even if you implement just 2 or 3 of these ideas it will make such a difference for your students’ success.
Here are the basics of our accountability cheat sheet:
This episode is brought to you by Gravy. If you have a subscription-model business or offer payment plans, like I do for my online courses, Gravy can really cut down on frustration and lost income. After I started working with Gravy I stopped worrying about payment plans. They contact your customers within hours of their failed payments, and they capture updated billing information and save the customer.
Our failed-payment recovery rate increased from 33 percent, when we were trying to do it internally, to over 80 percent, collecting on failed payments. That's a whole lot of saved payments. So if your revenue is currently at $250,000 or more, and you know you're losing money due to failed payment plans each month, I want to encourage you to check out Gravy. The cool thing is Gravy is waiving the setup fee for all of my listeners.
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Links mentioned in this episode:
Direct download: Online_Marketing_Made_Easy_Podcast_Episode_275.mp3
Category:general -- posted at: 12:01am PST