Online Marketing Made Easy with Amy Porterfield

On this episode of the Online Marketing Made Easy podcast, we talk about a topic that I have a love/hate relationship with, and that's video marketing. I love video, because it has been one of the most important ways I've built my brand, but I hate it at times because it doesn't come naturally to me.

Since I'm not a video marketing expert, and because I believe that video is essential for anyone building a brand online, I asked a good friend of mine, James Wedmore, who is a YouTube and Video Marketing Expert to come on the show and share his tips and proven video marketing strategies that you can implement today, even if your budget and experience with video up to this point is limited.

In this episode, here’s what we’ll cover:

  • How James created a wildly successful video around a list-building strategy -- a strategy that you can model for your own business.

  • Why videos James created in college to promote an entirely different business are still paying dividends today. 

  • How James plans his video marketing efforts to make the whole video making process much easier.

  • How to create great videos without being on camera.

  • What you have to do first before you can raise the bar on the quality of your videos.

  • How to get around using a teleprompter without memorizing an entire video script.

  • The list-building with video strategy that James personally uses. 

  • The simple 6-step process that James uses for all of his videos, that you can easily copy, regardless of your level of experience with videos.

Direct download: 004_VideoMarketing.mp3
Category:general -- posted at: 2:57pm PDT

Today I’m beyond excited to introduce you to a mentor of mine and a great friend, Marie Forleo! Marie is not only a bestselling author, entrepreneur, and online marketer, she is also the founder of an award-winning weekly online show, Marie TV.

With nothing more than a dream, a laptop, and passion, Marie has created a multi-million dollar empire from scratch. She’s even been interviewed by Oprah on Super Soul Sunday, where Oprah referred to her "as a thought leader for the next generation."

I can trace my own online success directly to Marie, who had a huge impact on me as I transitioned from working with Tony Robbins into venturing out and starting my own business.

In this episode of The Online Marketing Made Easy Podcast, Marie shares her own inspiring success story with us, and also provides some tips and strategies which will help take your own business to the next level.

In this episode, here’s what we’ll cover:

  • How Marie got her start and what she does in her business.
  • How she made a living while she pursued her passions.
  • The conventional wisdom she chose to ignore.
  • How to quiet self-doubt while building your business.
  • Advice for those struggling to find their own voice.
  • A simple brain exercise that is a great creative workout.
  • How to figure out who your ideal audience is.
  • How to streamline content creation so it's not so overwhelming or painful.
  • Marie's signature program, B-School.
Direct download: P003_AmyFinal.mp3
Category:general -- posted at: 4:40pm PDT

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